Today one of our 2022 Bambini Baby Award entrants has written a guest blog introducing the brilliant backstory to his Rockit Rocker baby products business as well as a fleeting encounter with Tom Cruise!
Nick (my brother-in-law) invented it in 2015 when his three-month-old daughter Abby always woke up in the pushchair when it stopped moving. He noticed this problem affected other weary parents and one evening had a lightbulb moment. He took an old printer apart, salvaged the motor and soldered together a simple control circuit. The resulting prototype worked and the very next day Abby remained asleep even when the pushchair stopped moving. Nick set about developing the prototype with help from myself and another friend and over the next couple of years we turned the original prototype into Rockit, a rocket shaped portable baby rocker that was launched to critical acclaim in 2017.
o, what is the reason for Rockit success? Firstly, it solves a real problem and gives mums and dads some extra peace and quiet whilst their little one is content by their side. After all, a happy and content baby makes for a happy and content parent. Rockit is also very versatile and fits any pram or stroller using a clever universal bracket. It has an adjustable speed, so you can achieve the perfect rock that soothes your little one. The motor is whisper quiet, so it won’t disturb your baby or anyone else. It’s shower proof and has been tested to the highest safety standards.
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